Prime Time for Amazon in Singapore

After months of speculations, Amazon has finally entered the Southeast Asian market with the launch of its Prime Now App in Singapore. Available via the Prime Now App for Android and iOS, customers can select from a specially curated list of over 20,000 items including groceries, personal care items to electronics. While customers would require an Amazon Prime membership to make use of the Prime Now service elsewhere, Singapore is the isolated case where the service is launched without the need of the subscription. Another of Amazon’s Prime products – the Prime…